SUCCARRA Media Group was founded in 2006 with a vision in mind, that of helping new and emerging designers break into the fiercely competitive fashion industry.
Nash Yacoub realized the best way to do that was to combine her past experiences to create a one-stop-shop, where designers could go for a push in both public relations and sales. It is with that passion and attitude that she has successfully grown the company into a top, multi-faceted PR and sales showroom specializing in accessories in just under a decade.
With locations in New York City, Dallas, and Los Angeles, Whether it’s increasing sales, growing brand awareness through editorial media exposure, social media and celebrity seeding, or working through the design and production process, SUCCARRA's team of highly qualified and creative individuals have a proven track record of progressing and maturing designers, allowing them to become leaders and to leave a lasting footprint in the fashion industry.
Nash Yacoub | Partner
Nash was the founder of Platinum Publishing, a magazine she launched in 1997, which became one of the fastest growing magazines in the US. There, she was immersed in all aspects of the media world and focused on advertising, editorial, growing distribution, sales subscriptions and a variety of other areas within the publishing arena. Platinum Magazine attracted top advertisers including Polo Ralph Lauren, Christian Dior, Escada, St. John, Maybelline, Rimmel London, Garnier and Sketchers. Prior to that, Nash was the Senior Women’s Buyer for Next, an international clothing retailer. It’s through these relationships and experiences that she has been able to see success with SUCCARRA Media Group.
Justin Mills | Partner
Justin started his career at Live Nation, the world’s leading live entertainment and eCommerce company and recognized he had an eye for spotting new talent. Since then, he’s brought that insight to SUCCARRA. By staying ahead of the trends early on, he’s able to direct a designer’s exposure to maximize both press and sales. He works with each client on all aspects of their business, from merchandising and editing, to brand development, as well as overseeing press and sales for each brand.